In the days before your phone was a hotspot, T-Mobile launched their 4G Mobile HotSpot. The problem was that most people were unfamiliar with the technology. Our clients requested a budget-friendly educational video that explained the product. To stay consistent with existing graphic standards, we used elements of the product logo and existing lifestyle photography to create visual guide through the product benefits. The video was well received and subsequently rolled out for use in in-store displays, online and preroll.